How’s your hot lead list looking? Not where you want it to be? We get it. Between researching, prospecting, and nurturing leads, it’s a lot of work. And it takes real skill to turn strangers into customers.
So, what do you do if you want to scale lead generation and improve sales but lack the time, resources, or expertise?
Client acquisition agencies can handle prospecting, outreach, and lead capture. Some even help with lead nurturing, allowing you to step in and close the deal.
But not every agency will deliver the results you need. Some provide subpar services, while others may be good but simply not the right fit.
To help you navigate the options, we’ve compiled a list of the best client acquisition agencies. You’ll find details on their services and specialties, along with tips on how to choose the right one for your business.
1. Etin-Media
Specialty: Sales funnel systems, paid media
Etin-Media isn’t your run-of-the-mill agency. We specialize in creating sales funnel assets for small teams and solopreneurs, helping guide your prospects through the sales process and drive conversions.
We typically kickstart your target audience’s journey using paid ads to introduce your offer. Then, we build supporting assets for each stage of the funnel, providing your leads with a seamless buying experience that encourages them to take action. You can easily track and follow the process using the funnel.
Think of us as your sales partners throughout the entire client acquisition journey.
In our strategy session calls, we get to know your business, your audience’s pain points, and your existing sales system. This helps us position your offer effectively to maximize results.
You can choose to work with us on one-off setups, or ongoing retainers. If you only need help with a specific part of your funnel, like a landing page, we’ve got you covered. Our landing pages are often equipped with VSLs and lead magnets to drive leads toward the next step in the buying process.
Staying true to our role as your sales partners, we provide you with sales scripts and other resources to help you close deals even after the leads are in your hands.
What Makes Us Stand Out from Other Agencies
Streamlined and Specialized: Our offer is clear and focused—We help businesses turn prospects into customers using paid ads and specially optimized landing pages—and we aim to do the same for yours.
We simplify the buyer’s journey, and make the opt-in process easy.
We don’t try to do too many things at once. Our streamlined process is both effective and efficient.
Results-Focused: We don’t stop until we’ve achieved results for you. Our results are clear, easy to measure, and agreed upon at the start of the project. Whether it’s products sold, calls booked, or leads generated, we stay focused on your goals.
Small Team, Big Impact: Being a small team means we pay close attention to detail, offer personalized customer support, and seamlessly integrate with your team.
Clients
Wema Bank, Makarios Consulting, Pwan Homes
Services
Qualitative market research, paid media, web design, copywriting, VSL creation, strategy
Pricing
starts at $1000
Best fit
If you are a bootstrapped team or solopreneur who wants to sell a specific offer.
Not so fit for
Businesses interested in building a long-term growth channel or brand awareness.
2. Hawksem
Specialty: Paid advertising and performance marketing
Hawksem is a performance marketing agency specializing in paid advertising. They focus on driving measurable results through platforms like Google Ads, Facebook Ads, and LinkedIn Ads. They also create targeted SEM campaigns to maximize ROI for their clients.
Their software, ConversionIQ, is a data reporting and management tool designed to optimize campaigns by collecting data from various channels. This allows clients to access and analyze all their marketing data in one place.
Additionally, Hawksem offers enterprise SEO services for large companies with complex websites containing thousands of pages. They also support eCommerce businesses with services ranging from shopping ads to eCommerce SEO and PPC campaigns.
Services
- PPC and Remarketing
- SEO and Content Marketing
- Paid Social
- Conversion Rate Optimization (CRO)
- eCommerce Marketing
Hawksem Pricing
Pricing details are only available for some services. They offer three pricing structures:
- Commission-Based: A percentage of ad spend
- Flat Fee: Fixed monthly cost
- Performance-Based: Fees tied to results
Their local SEO and eCommerce marketing services typically range from $1,500 to $10,000+. Enterprise SEO services start at $5,000 and can go up to $25,000.
Clients
- Zephyr
- Nike
- Verizon
Good fit for
Large companies looking to scale through paid advertising and performance-driven marketing strategies.
Not so fit for
Small businesses focused solely on organic growth or those with limited budgets for paid campaigns.
3. KlientBoost
Specialty: Conversion-focused marketing and landing page optimization.
KlientBoost is a performance marketing agency that specializes in driving conversions. They combine paid advertising, conversion rate optimization (CRO), and content marketing strategies to help businesses grow.
They work with a wide range of businesses, from bootstrapped startups to large companies. Their offerings include both short-term projects like one-off setups and long-term ongoing engagements, typically starting with a minimum six-month commitment.
KlientBoost also provides prospects with a free marketing plan before starting a project. This plan outlines marketing opportunities, revenue growth potential, and a detailed roadmap with goal timelines, offering a clear path to success.
Services
- Paid Advertising
- Search Engine Optimization (SEO)
- Conversion Rate Optimization (CRO)
- Email Marketing
Pricing
KlientBoost offers custom plans and may provide pay-for-performance pricing under specific conditions. However, reviews on Clutch indicate that most projects range between $10,000 and $49,999.
Clients
- Fashionphile
- UpWork
- Airbnb
Good fit for
Large businesses seeking to improve conversion rates and maximize ROI through paid advertising.
Not so fit for
- Companies looking to explore growth channels beyond paid ads.
- Smaller brands that prefer a more personalized experience with a small, highly responsive team.
4. Straight North
Specialty: SEO and PPC for client acquisition.
While Straight North is a full-service agency, they specialize in SEO and PPC for lead generation. They aim to deliver measurable results By combining technical expertise with creative solutions. Their approach involves using audience data to drive targeted traffic and increase conversions.
In addition to SEO and PPC, they offer a range of other services including link building, web development, web design, creative services, and branding. You can work with them on marketing projects that use multiple services or select a standalone service for specific needs.
Straight North also provides free in-house tools to help businesses manage their websites. These include:
Services
- SEO
- PPC
- Web Design
- Analytics and Reporting
Pricing
Pricing is not publicly available. However, reviews on Clutch indicate that their project costs generally start from $10,000 and can go up to $999,999, depending on the scope of work.
Clients
- Chrysler
- Mozzaz
- DFIN
Good fit for
Small to mid-sized businesses aiming to grow through SEO and paid advertising.
Not so fit for
Companies focused solely on organic social media growth or those without a budget for performance-driven marketing.
5. Belkins
Specialty: B2B lead generation and appointment setting.
Belkins is a B2B sales agency specializing in lead generation and appointment setting. Their core service is generating leads through outbound outreach. This involves targeted cold emailing, LinkedIn messaging, and cold calling. They aim to deliver high-quality leads, secure booked meetings, and improve ROI for their clients.
In addition to their lead generation services, Belkins offers team training programs. After completing the training, clients retain access to a suite of outbound tools for a fixed monthly fee. This tool stack includes custom email domains, multiple outreach platforms, and exclusive educational content.
Services
- Lead Generation
- Email Outreach
- Cold Calling
- LinkedIn Lead Generation
- Lead Nurturing
Pricing
Pricing is not publicly available. Custom plans are created based on KPIs like the number of appointments booked and leads generated.
Clients
- EBANX
- CitrusAd
- General Electric
Good fit for
B2B companies looking to scale their sales pipeline through targeted outreach and lead generation.
Not so fit for
- B2C companies.
- Companies focused solely on B2C marketing.
- Businesses without the resources to manage high-volume lead generation.
SmartBug Media
Specialty: Demand generation and HubSpot implementation.
SmartBug Media is a full-service marketing agency that combines demand generation with paid media to help businesses generate leads and grow their sales pipelines. They work across various industries, including eCommerce, technology, and manufacturing.
As a HubSpot Marketing Partner, SmartBug Media specializes in HubSpot implementation and lead management. Their growth process involves nurturing leads, optimizing campaigns, and ensuring long-term customer success. They also provide regular reporting so clients can track campaign results and measure ROI.
SmartBug Media offers Sales Enablement Support. Among other things, this service equips sales teams with tools that streamline administrative tasks and improve communication between sales and marketing.
Additionally, they offer workshops and training programs on demand generation and HubSpot AI. These can be customized for individuals or groups, available both onsite and virtually.
Services
- Inbound Marketing
- Sales Enablement Support
- Paid Media
- HubSpot Implementation
- Web Design and Development
- eCommerce Solutions
Pricing
Pricing is not publicly available and typically involves custom packages or retainers. According to G2, HubSpot onboarding starts at $5,000, while paid media management begins at $2,500.
Good fit for
Businesses seeking to enhance their sales pipelines, generate and nurture leads, and improve customer management using HubSpot.
Not so fit for
Companies focused on content marketing and SEO.
7. Cience google
Specialty: AI-powered automated lead generation
Cience is an AI-powered automation solution that help B2B companies to refine and scale their lead gen efforts.
They use MemoryAI, their proprietary tool, to gather and analyze data for their clients’ campaigns.
Cience offers different tailored solutions for various stages of lead generation and sales.
Their Data Lists service gives their clients a head start by providing highly curated, up-to-date lists of your ideal prospects.
They run a direct mail service that sends personalized physical mail to your ideal prospects. Each mail has a unique code linked to a personalized digital landing page.
They also offer sales development representative services (SDR). While their outbound SDRs reach out to potential customers, the inbound SDRs respond to inquiries and catch the leads that come to their clients.
Cience’s content syndication service helps their clients share their content across trusted sites to reach the right audience. It’s all about putting their content on a fast track to reach their target audience to attract high-quality leads.
Services:
content syndication, Direct Mail, and Sales Development, data enrichment
Pricing:
Custom pricing based on campaign scope and business needs.
Clients: Uber, Salesforce, Google,
Good fit for:
Businesses looking for help with scaling lead generation and sales using automation
Not so fit for:
That would rather not use automated outreach, but focus on a human-centric approach instead.
8. Martal Group
Specialty: AI-assisted B2B lead generation and sales support
Martal Group is a sales agency that helps B2B businesses generate qualified leads through outbound and inbound methods. They work with companies of all sizes, from startups to large enterprises.
Clients can choose from fractional or full-time sales teams to support lead attraction and nurturing. Martal offers services such as lead engagement, prospecting, and qualification. Their approach includes creating curated lead lists, emailing, and messaging prospects on LinkedIn.
Their AI-powered outreach tool, trained on their best-performing email campaigns, automates parts of the email outreach process to increase efficiency and effectiveness.
Additionally, they offer appointment-setting services to secure real-life meetings for clients. For businesses seeking to boost their SEO, Martal provides link-building support by placing brands in authoritative publications.
Services
- Lead Generation
- Customer Onboarding
- Appointment Setting
- Account Management
Pricing
Pricing is custom and determined during a discovery call based on the project’s scope and goals.
Clients
- Zoho
- Wix.com
- SoFi
Good fit for
- B2B businesses seeking outbound lead generation and sales support.
- Companies looking to enhance sales team outreach efforts.
Not so fit for
- Companies that prefer paid media or content marketing for lead generation.
- Non-B2B businesses focused on consumer marketing.
9. The Sales Factory
Specialty: Outsourced B2B sales and lead generation
The Sales Factory provides lead generation services and outsourced sales team solutions for B2B businesses. Businesses that don’t have an in-house sales team, or those that need additional support for their existing team, can hire a team of salespeople from them.
Their lead generation process includes conducting research, prospecting, and outreach. They develop an Ideal Customer Profile (ICP) to build targeted prospect lists and create personalized messaging for outreach emails.
Beyond lead generation, The Sales Factory assists businesses in developing go-to-market (GTM) strategies and building dedicated GTM teams to execute those plans.
Services
- Lead generation
- Outsourced sales teams
- Go-To-Market strategy development
Pricing
The Sales Factory offers custom pricing based on the scope and needs of each project. According to Clutch, most projects range between $10,000 and $49,999.
Clients
- Irwin
- B&D Industrial
- SnoBoxPro
Good fit for
Businesses that need an external sales team to manage their entire lead generation process.
Not so fit for
Businesses that have established parts of their lead generation but need support with specific stages and assets in their customer’s buyer journey.
Factors to Consider When Choosing a Lead Acquisition Agency
Choosing the right agency depends on your business needs and budget. Here are key factors to consider:
1. Industry Experience & Track Record
An agency’s past performance can tell you about the results you can expect. Check their client list to see if they’ve worked with businesses like yours. Read testimonials to understand client satisfaction.
2. Service Scope & Specialization
Some agencies focus solely on lead generation, while others offer full-service acquisition, including lead nurturing and conversion. Consider whether their approach aligns with your audience and goals. For example, Facebook Ads might work well for some businesses, while others may need a mix of different lead gen strategies.
3. Lead Quality vs. Quantity & Buyer’s Journey
More leads don’t always mean better results. Prioritize agencies that deliver high-intent, qualified leads rather than just volume. Ask about their lead scoring process: how close are the leads to converting? The closer they are to a purchase decision, the less work you’ll need to do.
At Etin Media, we only hand off high-intent leads—those who have booked a call or opted into an offer—not just a list of prospects’ contacts.
4. Pricing & Value
Compare pricing structures to see if they fit your budget. Some agencies offer flat-rate pricing, while others have flexible plans. Be upfront about what you’re willing to invest, but don’t choose based on price alone.
Cheaper agencies may save money upfront but cost more if they don’t deliver results. Likewise, expensive agencies don’t always provide better service. Some charge premium rates based on reputation rather than performance. Focus on value: Does their offer align with your needs? Would you consider them if price weren’t a factor?
Work with a Lead Generation Agency That Delivers Real Results
Looking for a lead acquisition partner that goes beyond just filling your pipeline? At Etin-Media, we are keen on delivering high-intent leads that convert. And helping you create a predictable selling system.
Get in touch. Let’s see if we’re the right fit for your business.
